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What is the Internet of Things and how does it help us?

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As technology developed, computers became capable of sensing the surroundings with sensors and then communicate with each other via the internet. The integration of these two abilities gave rise to the concept of Internet of Things (IoT). What is IoT? Internet of Things refers to a network of devices and sensors that connect and exchange data about the surroundings with each other. It is increasingly being used with AI and machines to decide and perform physical actions. The applications of IoT IoT automates decisions and simplifies operations of business as well as daily life. Here are the key applications of the Internet of Things- Automating production activities and supply chain management decisions. This lowers operating costs by raising efficiency and eliminating human errors. Smart gadgets that automatically respond to signals from other devices or from the environment. These include home assistants, smart phones, self driven cars etc. Automation of traffic systems, farming oper

What is Desktop as a Service? Here is all you need to know about DaaS

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Desktop as a Service   Computing has seen a huge advancement with the advent of the internet. Computers that worked independently with limited resources can now connect to other computers from across the world thanks to the world wide web of connected devices.  This has made information widely available and made long-distance communication easier, giving a boost to globalization, trade, and cross-national business.  Desktop as a Service is a merger of internet and computing technology to provide multiple people with access to data and services from a centralized source. Desktop as a Service (DaaS) connects devices of multiple users to one central computing infrastructure so that all users can have access to the same software and information. This acts as a powerful virtual computer that works on their devices. This is also called cloud computing since a central computer and database communicates with multiple other devices over the internet, which is the basis of cloud technology. Fr

Top 10 SEO Trends in 2022

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  Top 10 SEO Trends To Boost Your Marketing In 2022 Are you looking for the latest SEO trends in 2022 to boost the rankings and traffic of your website? The internet houses over 1.5 billion websites while over 56 billion web pages have been indexed by Google so far. Hence, you can well understand how difficult it is to rank your website in the first page of Google. But there is always a way out! This is where Search Engine Optimization techniques like keyword addition, website optimization, backlink building etc. have proven their effectiveness. But SEO is itself becoming an area of rising competition as numerous businesses strive to make the most of it!  As a result, it is now important to get ahead of traditional techniques & tune in with the latest SEO trends that give you that added competitive edge. So, here are the top SEO trends in 2022 that you must explore to maximize your online visibility and sales- Growing importance of first party data collection With Google removing s

The Top 15 Landing Page Trends That You Must Apply Now To Boost Your Conversions

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The Top 15 Landing Page Trends That You Must Apply Now To Boost Your Conversions Are you frustrated with the low conversion rate of your landing page? The landing page of your business is your biggest opportunity to seal the deal by impressing your prospective customers. But this is also the decision point where your visitors may lose interest and leave. Either way, it takes just one click! So, If you’re about to create your next big landing page to convert more visitors to customers and see your sales go through the roof, you need to get yourself acquainted with the top landing page trends. Here are the top 15 trends and tips that you must apply now to boost the conversion rate of your landing page. Let’s dive in! Interactive copy and personalized design Want to grab the attention of your visitors? Nothing can work better than interactive copy. Address the customer directly. Write as if you are writing only for the person who is reading the content right now.  Also, your landing page