Modern business leader

-

 


A business leader is the person who guides and inspires a company's employees towards a common business goal. He/she is mostly in a powerful position (CEO, Founder...) and uses the requisite powers to direct and manage the activities within the business to ensure that business goals are met. 
The leader also keeps all Stakeholders (investors, employees, shareholders etc.) informed and motivated to work in that direction using managerial powers as well as soft skills like persuasion, communication, empathy etc.

The conventional qualities of a good business leader are-


The business leader's role is indeed vital during the course of business and hence the above qualities are crucial. 
But it has primary significance for bringing about organizational change and maintaining its flexibility to ensure the achievement of its vision and mission in a dynamic environment. This is the demand of modern business and the qualities of leaders must be honed accordingly.

So what are these primary qualities of contemporary business leaders?
4 qualities called 4 Cs form such a modern leader; referred to as "Iconoclastic leaders":-
1. They are motivated by innate conviction which arises from a strong personal belief in an idea or concept. “These stories begin with one
person saying I absolutely believe in this and I want this to happen.”
—Professor Lynda Gratton, London Business School.
2. They possess the courage to change practices or policies in ways that appear too risky to the involved stakeholders. 
3. They have the commitment and tenacity to stay on with an idea despite obstacles and problem solving attitude.
4. They are contrarian and hence, find it possible to have a different view. Also, they thrive on being constructively contrary as it opens them to bold ideas or concepts and lowers hesitation.

Be it major growth initiatives, diversification or adoption of profitable sustainability practices; the 4Cs are now considered essential in a modern business leader along with conventional leadership qualities...

Authored by Praharsh Chaubey

Comments

Post a Comment

Popular posts from this blog

Top 10 SEO Trends in 2022

-
Image
  Top 10 SEO Trends To Boost Your Marketing In 2022 Are you looking for the latest SEO trends in 2022 to boost the rankings and traffic of your website? The internet houses over 1.5 billion websites while over 56 billion web pages have been indexed by Google so far. Hence, you can well understand how difficult it is to rank your website in the first page of Google. But there is always a way out! This is where Search Engine Optimization techniques like keyword addition, website optimization, backlink building etc. have proven their effectiveness. But SEO is itself becoming an area of rising competition as numerous businesses strive to make the most of it!  As a result, it is now important to get ahead of traditional techniques & tune in with the latest SEO trends that give you that added competitive edge. So, here are the top SEO trends in 2022 that you must explore to maximize your online visibility and sales- Growing importance of first party data collection With Google removing s
Read more

Research report- Top 5 digital marketing techniques for startups

-
Image
  5 BEST DIGITAL MARKETING TECHNIQUES FOR A STARTUP( Whitepaper Report by Praharsh Chaubey-Summary) Digital marketing  is the use of digital devices and the internet to create and stimulate demand for an offering or to build/improve a brand image.  In modern times, businesses are supplementing traditional marketing techniques such as advertising on print media, televisions, direct marketing by salespersons etc., with digital marketing techniques which are considered more cost effective and efficient. Almost all businesses are part of this trend but here, let's look at the case of startups more closely... Startups are often built on strong ideas, but usually start with low financing, established competition and have no reputation or recognition in the market. This forms a significant hurdle in effectively marketing the business's offerings (products/services). Its no wonder a majority of startups fail before getting profitable.  However, with the right offerings, management and
Read more

What is Desktop as a Service? Here is all you need to know about DaaS

-
Image
Desktop as a Service   Computing has seen a huge advancement with the advent of the internet. Computers that worked independently with limited resources can now connect to other computers from across the world thanks to the world wide web of connected devices.  This has made information widely available and made long-distance communication easier, giving a boost to globalization, trade, and cross-national business.  Desktop as a Service is a merger of internet and computing technology to provide multiple people with access to data and services from a centralized source. Desktop as a Service (DaaS) connects devices of multiple users to one central computing infrastructure so that all users can have access to the same software and information. This acts as a powerful virtual computer that works on their devices. This is also called cloud computing since a central computer and database communicates with multiple other devices over the internet, which is the basis of cloud technology. Fr
Read more